Umsebenzi kunye nombono

Umxholo

• Iimpawu zomsebenzi
• Iimpawu zombono
• Ukubaluleka kwemishini kunye nombono kumbutho
• Imizekelo yokuthunywa kunye nombono

Inkqubo ye- umsebenzi kwaye i umbono Yimigaqo emibini esisiseko eyakha ubuni benkampani okanye umbutho. Ziingcinga ezimbini ezahlukeneyo enye kwenye, emi njengentsika yokuchaza iqhinga kunye neenjongo zombutho.

Umsebenzi kunye nombono zihlala zihlanganisiwe kwizivakalisi okanye amabinzana ambalwa, ziphakanyiswa ngaxeshanye kwaye kufuneka zingqinelane.

• Umnqophiso. Chaza injongo okanye injongo yeshishini okanye umbutho (kutheni ukhona? Wenza ntoni?). Ibonisa undoqo, isizathu sokuba yinkampani. Umsebenzi kufuneka ucaciswe, uqiniseke kwaye uhlukile. Njengokuba: Yenza uncumo olungakumbi kwisiphu ngasinye nakuzo zonke izinto ezilumayo. (Umsebenzi wePepsico)
• Umbono. Misela iinjongo zexesha elide ngokuzimisela kunye nethemba. Chaza indawo apho ufuna ukuba inkampani okanye umbutho ufike kwixesha elizayo. Umbono kufuneka ube ngumntla okhokela kwaye ukhuthaze wonke umntu oyinxalenye yeprojekthi. Njengokuba: Ukuba yinkokheli yehlabathi kukutya nakwiziselo. (Umbono kaPepsico)

Iimpawu zomsebenzi

• Ibonisa umoya kunye neenjongo zenkampani.
• Idla ngokubonakaliswa ngexesha langoku ngendlela elula necacileyo.
• Kuya kufuneka uthathele ingqalelo ukuba yintoni umsebenzi wenkampani, ngubani owenzayo kwaye ziziphi izibonelelo.
• Ihlala ichaza ukuba imveliso okanye inkonzo ijolise kubani kwaye iseke umahluko kukhuphiswano.
• Ibeka injongo yemihla ngemihla yenkampani: impumelelo ejolise ekufezekiseni umbono ocetywayo kwikamva.

Iimpawu zombono

• Shwankathela iminqweno yenkampani.
• Kuya kuba yinjongo ecacileyo ebonisa indlela eya phambili kuye wonke umntu ojoyina umbutho.
• Ihlala isetyenziswa kwixesha elizayo, kwaye inika intsingiselo kwiinjongo zexesha elifutshane neliphakathi.
• Izisa ucelomngeni rhoqo kwaye kufanele ukuba ibe yinto elungileyo ebandakanya onke amacandelo ombutho.
• Alipheli xesha, alichazi xesha okanye umhla othile wokuzaliseka kwawo.

Ukubaluleka kwemishini kunye nombono kumbutho

Umsebenzi kunye nombono zizixhobo ezibini ezisisiseko kuwo nawuphi na umbutho: zinika isazisi kwaye zisete ikhosi. Oku kufuneka kwaziswe abasebenzi, abathengi, abathengisi, imibutho yabasebenzi, amajelo eendaba, urhulumente.

Ukuyilwa kwale migaqo kufuna ulwazi olunzulu malunga neziseko kunye neenjongo zombutho. Kuya kufuneka zibhalwe ziinkokeli zolawulo, ibhodi yabalawuli okanye amalungu okusekwa, kuthathelwa ingqalelo imeko kunye nezinto ezinokwenzeka kweli ziko.

Iziseko zenkampani okanye umbutho zihlala zibonakaliswa kwimpahla okanye iinkonzo ezivelisiweyo kunye nokunyaniseka kwabathengi. Ukuba nendlela echaziweyo kunye nenjongo efanayo kuvelisa ukuzibophelela kunye nokukhuthaza abasebenzi.

Ukongezwa kumbono kunye nokuthunywa kukuxabiseka, okuyimigaqo okanye iinkolelo onazo umbutho kwaye wakhela phezu kwawo ungubani kwaye ukhokela iiprojekthi kunye nezigqibo.

• Inokukunceda: Imigaqo-nkqubo kunye nemimiselo yenkampani

Imizekelo yokuthunywa kunye nombono

1. Isilingi

Umnqophiso. Ukusebenza ngokuzimisela kwiindawo ezinamatyotyombe ukoyisa intlupheko ngoqeqesho kunye nokudibana kwamadoda nabasetyhini, amavolontiya amadoda nabafazi abaselula kunye nabanye abadlali.

Umbono. Uluntu olunobulungisa, olulinganayo, olumanyeneyo nolungenantlupheko apho bonke abantu banokusebenzisa ngokupheleleyo amalungelo noxanduva lwabo, kwaye babe namathuba okuphucula amandla abo.

1. ITetra Pak

Umnqophiso. Sisebenza kunye nabathengi bethu ukubonelela ngokulungiswa kokutya kunye nezisombululo zokupakisha. Sisebenzisa ukuzibophelela kulwenziwo olutsha, ukuqonda iimfuno zabathengi, kunye nobudlelwane babanikezeli ukuhambisa ezo zisombululo, apho kwaye kudliwe nini ukutya. Siyakholelwa kubunkokheli obunenkathalo kwimizi-mveliso, ekuphuhliseni ukukhula okunenzuzo ngokuhambelana nokuzinza kokusingqongileyo kunye noxanduva lwentlalo.

Umbono. Sizimisele ekwenzeni ukutya kukhuseleke kwaye kufumaneke naphi na. Umbono wethu yinjongo yebhongo eqhuba umbutho wethu. Chonga indima yethu kunye nenjongo kwilizwe langaphandle. Isinika, ngaphakathi, amabhongo ekwabelwana ngawo nawokudibanisa.

1. Avon

Umnqophiso. INkokeli yeHlabathi kubuhle. Ukhetho lwabafazi lokuthenga. INkulumbuso ngqo yoMthengisi. Indawo efanelekileyo yokusebenzela. Esona Siseko sikhulu sabafazi. Eyona nkampani iyithandayo.

Umbono. Ukuba yiNkampani eqonda kwaye yanelise iimfuno zeemveliso, inkonzo kunye nokuzithemba kwabafazi kwihlabathi liphela.

• Eminye imizekelo kwi: Umbono, imishini kunye namaxabiso enkampani