Umxholo
- Uyibhala njani ikopi yentengiso?
- Iindidi zezicatshulwa zentengiso
- Iimpawu zezicatshulwa zentengiso
- Imizekelo yezicatshulwa zentengiso
A Umbhalo wentengiso Isicatshulwa esifuna ukweyisela umamkeli ukuba athenge imveliso okanye inkonzo. Njengokuba: Sela iCoca-Cola.
Sisibonelelo esisetyenziswa lishishini lokuThengisa ukubonelela ngolwazi malunga nemveliso okanye inkonzo kwaye, ngaphezulu kwako konke, ukukhuthaza uluntu ukuba luyithenge.
Isicatshulwa sentengiso sihlala sihamba nomfanekiso okanye isandi, esinceda ukubamba ingqalelo yoluntu. Njengoko uRonald Barthes watsho, "isicatshulwa sentengiso simisa umfanekiso kwaye siwunike intsingiselo kunye nentsingiselo ebonakalayo ukuze iqondwe ngokuchanekileyo."
Ezi tekisi zikwasetyenziselwa ukuhambisa amaxabiso ngenjongo yokulungisa isimilo kunye nokwazisa uluntu malunga nemicimbi ethile.
- Bona kwakho: Iziqubulo
Uyibhala njani ikopi yentengiso?
Ukubhala ikopi esebenzayo yentengiso, kubalulekile:
- Yiba nenjongo ecacileyo. Yintoni ofuna ukuyiphumeza ngesicatshulwa? Njengokuba: Yandisa umthamo wentengiso yemveliso / Yenze abemi bazi umngcipheko wokutshaya.
- Ukuseka abaphulaphuli ekujoliswe kubo (PO). Uzama ukukholisa bani? Njengokuba: Abafikisayo bahlala eBuenos Aires / kubantu abatshayayo.
- Sebenzisa izixhobo. Ngawaphi amanani entetho anokuhombisa isicatshulwa? Umzekelo: isikweko, isibaxo, isichasi, izikhuthazo, isynesthesia, izicengcelezo, izintsimbi.
Iindidi zezicatshulwa zentengiso
Zimbini iintlobo zezicatshulwa zentengiso:
- Imibhalo yentengiso echazayo echazayo. Babhengeza zonke iimpikiswano ukuze bakholise abo kujoliswe kubo. Zihlala zichaza ngakumbi kuba zibonisa zonke iimpawu zemveliso okanye inkonzo. Ezi zicatshulwa zisetyenziselwa iimveliso ezintsha ezifuna ulwazi kumthengi.
- Iitekisi zokubhengeza ezilandisayo. Babhenela kwiimvakalelo kwaye basebenzise izixhobo zokubalisa ukubalisa ibali elivusa uvelwano kuluntu. Ezi zicatshulwa zisetyenziselwa ukubhengeza iimveliso ezaziwayo okanye ezingadingi ngcaciso ingako.
Iimpawu zezicatshulwa zentengiso
- Ukucaca. Ukucaca kunye nokuthe ngqo umyalezo, kokungcono iziphumo kunye negumbi elincinci lokutolikwa gwenxa.
- + Umbhalo + obhaliweyo. Isicatshulwa sentengiso sihamba nomfanekiso oxhasa, uqinisa kwaye uzalise isicatshulwa.
- Eyokuqala. Isicatshulwa santlandlolo siya kutsala umdla womamkeli, inyathelo lokuqala lokukwazi ukumcenga ukuba athenge.
- Isiqubulo. Uhlobo ngalunye luqulethe isiqubulo, oko kukuthi, ibinzana elidlulisa ubume bophawu.
Imizekelo yezicatshulwa zentengiso
- IBimbo
Kule ntengiso yeBimbo, umfanekiso ubalaselisa umbono wokuba esi sonka senziwe ngobisi. Ukongeza, kukho isicatshulwa esincinci esazisa ipesenti yobisi olusetyenziselwa ukulungiswa kwalo.
- Ikofu yeAtacama
Le ntengiso yeCafé Atacama ifuna ukubeka uphawu lwentengiso njenge ikofu kwisidlo sakusasa. Isicatshulwa kunye nomfanekiso zijolise kubaphulaphuli ekujoliswe kubo kwaye bacele ukuba badle ikofu ngexesha elithile (kusasa). Ikwabhekisa kwixabiso elifikelelekayo, elibonisa enye idatha yabaphulaphuli ekujoliswe kubo: abantu ekujoliswe kubo ekumgangatho ophakathi.
- coca Cola
Njengoko i-Coca Cola luphawu olwaziwa kakhulu, awudingi isicatshulwa esichazayo esineenkcukacha ngeempawu zesiselo. Isicatshulwa kunye nomfanekiso zifuna ukuseka ubukho beemarike ngexesha leeholide zobusika zabantwana.
- IMercedes Benz
Esi sibhengezo seMercedes Benz sikhumbula imodeli yohlobo lweemoto ukusuka kunyaka we-1936 kwaye, ngenxa yoko, izama ukusebenzisa ulwimi olufana nolo lwalukwisimbo ngelo xesha.
- Ingubo
Esi saziso sivela kwii-1950s kwaye sisebenzisa okubhaliweyo ngakumbi kunesaziso sangoku. Imeko enyanzelekileyo (Zisebenzise namhlanje) kukwaluphawu lwezaziso zelo xesha.
- UPantene
Le ntengiso yePantene isebenzisa umfanekiso ukuncedisana nesicatshulwa njengoko izama "ukulawula" ii-curls kumane wengonyama (ovela endaweni yeenwele zomfazi).
- Xibeca DAMM
Ngale ntengiso ilula evela kwi-DAMM, zama ukubeka ibhiya njengesiselo oza kusabelana neqabane lakho xa ubuyela ekhaya emva kosuku lomsebenzi.
Sikwabona, emfanekisweni, ukuba abantu ekujoliswe kubo ngamadoda nabafazi abatshatileyo abanabantwana abaphakathi. Ikopi yentengiso izenza ngathi yingxoxo phakathi konyana kunye nonina.
- UFernet branca
Kule meko, uFernet Branca usebenzisa isicatshulwa umfanekiso othelekisayo phakathi kwelanga (elingenalo ukhuphiswano) nefernet. Ikopi yentengiso ijonge ukomeleza isilogeni sophawu: Branca. Eyahlukileyo.
- Indlwane
Kule ntengiso, iNido, uphawu oludumileyo lobisi olungumgubo wabantwana, iqinisa umfanekiso wayo nengcaciso malunga nokubaluleka ekukhuleni kwabantwana abangaphezulu kweminyaka emi-6 ubudala (umda wentengiso kubantu ekujoliswe kubo ngaphezulu kweminyaka emi-6).
- Chevrolet
Kule ntengiso yeediliya, iChevrolet isebenzisa isicatshulwa esichazayo esinikezela ngeenkcukacha zobuchwephesha malunga nomzimba wokuthwala kunye nezinto eziluncedo.
- IPeugeot
Le ntengiso isuka kunyaka we-1967 iphinda isebenzise njengombhalo-ngqangi ukuhamba koonobumba abalinganisa ukuhamba kweemoto abazithengisayo.
Landela ngo:
- Iitekisi ezibizayo
- Iitekisi ezikhuthazayo